Apple + MLS Studios
2023 - Present
Apple TV+
Creative Direction &
Production Designer: Tom Lenz
Production Designer: Melissa Lovric
The Apple MLS Season Pass studio features a cutting-edge architectural design that seamlessly blends innovation and modernity to reflect Apple’s iconic brand aesthetic. The studio is built around a sleek, open-concept layout with a focus on clean lines, large format graphics, and vibrant visuals capturing the dynamic world of MLS. The studio delivers an immersive experience that combines the excitement of soccer with Apple’s commitment to innovation, ensuring a world-class viewing experience for the more than 1M+ fans who tune into Season Pass across all games every Saturday.
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