Iconic By Design.
Helmed by Founding Principals John Yeck, Tom Lenz & Partner Melissa Lovric
we are an award-winning, multi-disciplinary creative agency that is committed to providing the entertainment industry with highly inspiring, innovative & collaborative design.
Highlights
-
![An image of The Cultural Center.]()
The Drew Barrymore Show
Paramount +
-
![An image of Greenspacing.]()
Chris Rock : Selective Outrage
Netlfix
-
![An image of The Float House]()
Apple + MLS Studios
Apple TV+
-
![]()
Carrie Underwood : The Gift
HBO Max
-
![]()
Hannah Montana 20th Anniversary Special
Disney
Galleries
COMEDY
‍ + SEE MORE
The Art of the Close Up
With simple & elegant environments to highly conceptual scenography, we design bespoke visual worlds for multi camera Stand Up Specials by the world's most beloved comedians.MUSIC
‍ + SEE MORE
Sound & Spectacle
From sleek, modern stages to elaborate, dreamlike environments, we build emotional landscapes that amplify the power of an artists' performance. By blending striking visuals with thoughtful storytelling we create spaces where the musics lasting impact is brought to life.
VARIETY
+ AWARD SHOWS
‍ + SEE MORE
The Spice of Life
Variety and Award Shows are grand extravaganzas where artistry, storytelling, and performance art merge to celebrate the richness of life and connect moments in culture.
We craft unique environments that elevate those moments where Design is at the heart of it all.TALK
‍ + SEE MORE
Storytelling Sets the Stage
We set the stage for meaningful storytelling, captivating interviews, and moments that range from heartfelt to humorous. From warm, cozy spaces that foster intimate connections to sleek, modern layouts that exude sophistication and style, our environments are grounded in the host's unique personality and the tone of the show.
Every detail matters—whether it’s the placement of cameras & seating to encourage natural dialogue, the use of rich textures and decor to add warmth and character in a closeup, or the integration of cutting-edge technology to enhance storytelling and interactivity.
By combining our deep experience in broadcast studio design and an understanding of what drives compelling conversations, we create environments where connections are made and experiences are shared.SPORTS
‍‍ ‍+ SEE MORE
An Arena of Innovation
Our sports studios are dynamic, high-energy arenas that don’t just host analysis,
they transform it into entertainment and carry the intensity of the game beyond the field.
Seamlessly fusing architecture and technology with purpose. Every element is designed to amplify the storytelling—from bold structural elements that echo the strength and movement of athletic game play to screen content & virtual studio environments that bring game stats, replays, and highlights vividly to life.
Our sports studios hit with energy—they don’t just host analysis, they turn it into entertainment and carry the intensity of the game beyond the field.
GAME SHOWS
+ COMPETITION
‍ + SEE MORE
The Thrill of the Game
Game shows are a cornerstone of entertainment, engaging global audiences with their energy, suspense, humanity and connectivity. At the heart of every iconic game show is the visual design—an environment that we create to fuel the excitement of the game play while defining the show's unique visual identity. These designs are masterful blends of physical architecture, game design theory, graphic design & broadcast technology.EXPERIENTIAL
+ ARCHITECTURE
‍ + SEE MORE
The Power of Place
Experiential design creates environments that shape experiences & define how it's felt. From exterior & interior architecture to dynamic brand activations, we create compelling environments that provoke thought, stimulate the senses, and provide unforgettable moments of engagement with our clients brands.Media
Let’s
Collaborate
WE
ARE
Philosophy
Design is inherently collaborative.
By engaging our clients as integral partners in the process, each project is shaped by a clear, shared point of view.
With a foundation in multi-camera broadcast, live events, and
theatrical design, we draw from architecture, graphic, multimedia, and experiential disciplines to
deliver thoughtful, forward-looking work that elevates our clients’ brands.
Partners
Creative Services
Creative Direction
Production Design
Screens Producing & Content Creation
Experiential Design
Full Service Design + Build
Virtual Broadcast Environments
Brand Identity
Broadcast Motion Graphic Design
Concept Renderings
Multi Camera Pre Vis
Animated Walk Throughs
Art Direction Services
Presentations & Pitch Decks